Enthusiastic Feedback From Pilot Customers of Initial Joint Offering of Nordic Genex and Healthzilla

The first of July saw the end of a month-long pilot organized by Healthzilla together with Nordic Genex (read more about the partnership here). The pilot group consisted of real-life customers – busy professionals whose goal is to make a sustainable lifestyle change and lose weight. Over a 30-day period, the pilot group tested a combined offering of blood test-derived nutrition and lifestyle guidance (provided by Nordic Genex) coupled with daily personalized and automated lifestyle guidance (provided by Healthzilla). Based on feedback interviews with the participants both companies see great potential in developing and commercializing a joint offering to help people succeed in making long-term lifestyle changes and establishing healthy habits for life.

“We are thrilled about the warm welcome and enthusiasm our participants showed towards the initial combined offering we tested in the pilot. The feedback we received clearly validates the need for a state-of-the-art yet simple solution which helps and supports people in using their personal health and wellness data on a daily basis while they work towards building a healthier lifestyle”, says Laura Ranin, CEO of Healthzilla. “We too are delighted about the excellent feedback the participants gave us. It is most encouraging that 100% of the participants wanted to sign up right away for a follow-up project where our target is to develop the joint offering to the next level before international expansion”, rejoices Annika Kalvia, CEO of Nordic Genex.

Both Healthzilla and Nordic Genex wish to warmly thank the participants for their time, attention, and commitment to the pilot project.